A workplace designed by women for women was important in communicating the vision and brand of fashion company, Evereve, in their new industrial offices in Edina.
Studio BV were engaged by Evereve, a contemporary fashion brand, to design their offices located in Edina, Minnesota.
An industrial, warehouse-like environment was achieved by opening up the ceiling and removing the interior walls. This light-filled shell will be infused with casual, feminine features throughout. We weren’t afraid to design this for women by women. This is a bold and feminine workplace.
The new location for the Evereve Home Office is a direct reflection of this vision and brand of the company. The layout and design is focused on putting people first while emphasizing the culture of the company in a warm, soulful space.
Spaces were designed to be both collaborative as well as focused. Opportunities for both team work and heads down focus, will be provided throughout the space in fun, engaging lounge areas as well as cozy, private rooms and spaces. A large cafe and lounge will become the social hub where all teams can gather, work, and create. It will be designed a flexible space for large meetings and workshops.
The creative area is a showcase – a place where stylists and buyers can explore and play with product in a contemporary workshop environment. The new layout creates a workflow that is intuitive and successful.